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Достоинства: п»їMobile Apps for a Winning Business Strategy

The New Age consumer is shifting to mobile faster and in greater number of ways. However, the most palpable impact of the Smartphone has been in enriching consumers with better shopping decisions.

New study from market analyst's eMarketer states that over 72 percent of Smartphone users routinely hang on mobile for best pricing whereas 22 percent of those regularly scout best deals and offers. The same study also suggests that 15 percent of all online sales in 2013 shall come from mobile, as against 11 percent in 2012.

So as a business, it's imperative to have mobile apps in the reckoning as a part of your overall marketing, sales, and business strategies. Here is a lowdown on what's what of mobile app development and how a mobile app can be made to add value to your business.

The Basics of Mobile App Development

Broadly, mobile apps can be distinguished in two ways: Native and Web. Native apps are those which can directly be downloaded from various Apps Stores and installed on devices. It's obvious that these apps are tailored for specific OS—Android, iOS, BlackBerry etc.

On the other hand, Web apps sit on devices' Web browsers and hence have greater outreach. The flip side is it can take more time for a business app on the Web to get located as there is no centralized aggregation like the Apps Stores.

You can get built any of the two apps types, or choose to go cross-platform, which is a larger extension of Web apps for greater platform coverage. The final choice of course is a matter of factoring in how an app stacks up to your business objectives, goals, and budgets.

Implementation

How strategically your mobile app is implemented is a big success factor, but somehow, a lot of businesses fall short on optimizing their mobile apps. Here are a few quintessential ways your mobile app can be deployed for the greatest mileage:

Marketing Tool: Almost every consumer-facing mobile app can be a viable marketing tool with measurable outreach. Most businesses use social media integration as means to an end for promoting their best content and spreading the word. Geo-targeting is another advantage small businesses draw upon for localized marketing. That said, every business app has different intrinsic goals that ultimately define ways to gain on specific markets.

Informative Tool: Businesses often need putting vital information across to users and a mobile app is great tool for doing that in a targeted manner. For example, a realtor business app can be made to pick up a buyer's location and share detailed information of property available in the area. Users can then mark out their rental or ownership preferences and ask for more details on that property.

Brand Loyalty: Google's Windows 8 app is a classic example of extending value and building loyalty. By allowing users to launch search and Gmail from start page itself, the app provides easy access encouraging impromptu usage. Another example is the Carpe Diem Private Preschool app, which allows parents to view classroom sessions on a webcam. The app promotes the schools image as a technology adopter alongside building better customer relationships.

Visit site: http://gameone.club/

top e-commerce websites in malaysia real jinnat
Недостатки: п»їMobile Apps for a Winning Business Strategy

The New Age consumer is shifting to mobile faster and in greater number of ways. However, the most palpable impact of the Smartphone has been in enriching consumers with better shopping decisions.

New study from market analyst's eMarketer states that over 72 percent of Smartphone users routinely hang on mobile for best pricing whereas 22 percent of those regularly scout best deals and offers. The same study also suggests that 15 percent of all online sales in 2013 shall come from mobile, as against 11 percent in 2012.

So as a business, it's imperative to have mobile apps in the reckoning as a part of your overall marketing, sales, and business strategies. Here is a lowdown on what's what of mobile app development and how a mobile app can be made to add value to your business.

The Basics of Mobile App Development

Broadly, mobile apps can be distinguished in two ways: Native and Web. Native apps are those which can directly be downloaded from various Apps Stores and installed on devices. It's obvious that these apps are tailored for specific OS—Android, iOS, BlackBerry etc.

On the other hand, Web apps sit on devices' Web browsers and hence have greater outreach. The flip side is it can take more time for a business app on the Web to get located as there is no centralized aggregation like the Apps Stores.

You can get built any of the two apps types, or choose to go cross-platform, which is a larger extension of Web apps for greater platform coverage. The final choice of course is a matter of factoring in how an app stacks up to your business objectives, goals, and budgets.

Implementation

How strategically your mobile app is implemented is a big success factor, but somehow, a lot of businesses fall short on optimizing their mobile apps. Here are a few quintessential ways your mobile app can be deployed for the greatest mileage:

Marketing Tool: Almost every consumer-facing mobile app can be a viable marketing tool with measurable outreach. Most businesses use social media integration as means to an end for promoting their best content and spreading the word. Geo-targeting is another advantage small businesses draw upon for localized marketing. That said, every business app has different intrinsic goals that ultimately define ways to gain on specific markets.

Informative Tool: Businesses often need putting vital information across to users and a mobile app is great tool for doing that in a targeted manner. For example, a realtor business app can be made to pick up a buyer's location and share detailed information of property available in the area. Users can then mark out their rental or ownership preferences and ask for more details on that property.

Brand Loyalty: Google's Windows 8 app is a classic example of extending value and building loyalty. By allowing users to launch search and Gmail from start page itself, the app provides easy access encouraging impromptu usage. Another example is the Carpe Diem Private Preschool app, which allows parents to view classroom sessions on a webcam. The app promotes the schools image as a technology adopter alongside building better customer relationships.

Visit site: http://gameone.club/

top e-commerce websites in malaysia real jinnat
Отзыв: п»їMobile Apps for a Winning Business Strategy

The New Age consumer is shifting to mobile faster and in greater number of ways. However, the most palpable impact of the Smartphone has been in enriching consumers with better shopping decisions.

New study from market analyst's eMarketer states that over 72 percent of Smartphone users routinely hang on mobile for best pricing whereas 22 percent of those regularly scout best deals and offers. The same study also suggests that 15 percent of all online sales in 2013 shall come from mobile, as against 11 percent in 2012.

So as a business, it's imperative to have mobile apps in the reckoning as a part of your overall marketing, sales, and business strategies. Here is a lowdown on what's what of mobile app development and how a mobile app can be made to add value to your business.

The Basics of Mobile App Development

Broadly, mobile apps can be distinguished in two ways: Native and Web. Native apps are those which can directly be downloaded from various Apps Stores and installed on devices. It's obvious that these apps are tailored for specific OS—Android, iOS, BlackBerry etc.

On the other hand, Web apps sit on devices' Web browsers and hence have greater outreach. The flip side is it can take more time for a business app on the Web to get located as there is no centralized aggregation like the Apps Stores.

You can get built any of the two apps types, or choose to go cross-platform, which is a larger extension of Web apps for greater platform coverage. The final choice of course is a matter of factoring in how an app stacks up to your business objectives, goals, and budgets.

Implementation

How strategically your mobile app is implemented is a big success factor, but somehow, a lot of businesses fall short on optimizing their mobile apps. Here are a few quintessential ways your mobile app can be deployed for the greatest mileage:

Marketing Tool: Almost every consumer-facing mobile app can be a viable marketing tool with measurable outreach. Most businesses use social media integration as means to an end for promoting their best content and spreading the word. Geo-targeting is another advantage small businesses draw upon for localized marketing. That said, every business app has different intrinsic goals that ultimately define ways to gain on specific markets.

Informative Tool: Businesses often need putting vital information across to users and a mobile app is great tool for doing that in a targeted manner. For example, a realtor business app can be made to pick up a buyer's location and share detailed information of property available in the area. Users can then mark out their rental or ownership preferences and ask for more details on that property.

Brand Loyalty: Google's Windows 8 app is a classic example of extending value and building loyalty. By allowing users to launch search and Gmail from start page itself, the app provides easy access encouraging impromptu usage. Another example is the Carpe Diem Private Preschool app, which allows parents to view classroom sessions on a webcam. The app promotes the schools image as a technology adopter alongside building better customer relationships.

Visit site: http://gameone.club/

top e-commerce websites in malaysia real jinnat
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